Cause Celeb with Colin Newton
Born This Way Foundation, which was founded by Lady Gaga and her mother, Cynthia Germanotta, works with nonprofits to promote the wellness of teens and tweens. Since its creation in 2012, the foundation has connected more than 150,000 at-risk youths with services they need.
“Supporting the empowerment and well being of our young people will take individuals and organizations of all kinds working together,” Germanotta said.
Born This Way Foundation, which has teamed up with groups as varied as the YMCA and the University of Nebraska-Lincoln, plans three years of events and promotion with Monster High, focusing on the all-important message of inclusion and acceptance.
Monster High has always been about encouraging self-acceptance and celebrating individuality, said Lisa McKnight, senior vice president and general manager of Monster High. Partnering with Born This Way Foundation is a natural fit.
“Together, using our global reach and platform, we can find ways to positively affect the next generation of kids by creating a kinder and braver community for young people,” she said.
What makes you who you are? Whatever it is and whoever you are, the future looks bright. For more information, visit BornThisWay. For ways to help teens and tweens in your own community, search the Causes directory at giive.org for local nonprofits that help at-risk youth.